> ## Content Index > Fetch the complete content index at: https://www.cesarrg.com/llms.txt > Use this file to discover other available public pages before exploring further. # [Weekly Retro] Innovation and social norms - URL: https://www.cesarrg.com/weekly-retro-innovation-and-social-norms/ - Published: 2025-03-21T10:26:20.000Z - Updated: 2025-03-21T11:00:53.000Z - Author: César Rodríguez - Tags: Weekly Retro, Innovation #217 - Mar.2025 ***Weekly Retro** **is a short e-mail with a wrap-up of ideas from the week, interesting links I found, and food for thought before you head off for the weekend.* Hi there! 💡 Here is a quick idea before you head off to the weekend: Sometimes you need to create **new social norms** to spread large-scale innovations. Many powerful innovations fail to scale not because they don't solve important problems, but because they conflict with existing **behaviors and beliefs.** Take electric vehicles as an example. Despite clear benefits, adoption remained slow for years until now where the **social perception** around EV ownership has changed. New behaviors and technologies move through social processes and scale through **networks of people.** Who are the connectors that can champion your idea? What new norms do you need to create to change behavior? ### 🧠 Ideas from this week [Modern times#213 - Knowledge bites on tech innovation, design, and creativity. It is never just about the technology. Is about how we use it to deliver memorable experiences.![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/icon/IMG_2210-18.png)César RodríguezCésar Rodríguez![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/thumbnail/CRG-2-1-4.png)](https://www.cesarrg.com/modern-times/) [What’s not going to change#214 - Knowledge bites on tech innovation, design, and creativity. We’ll continue to design for people. Tools will change. People’s needs will remain constant.![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/icon/IMG_2210-20.png)César RodríguezCésar Rodríguez![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/thumbnail/CRG-6-1-3.png)](https://www.cesarrg.com/whats-not-going-to-change/) [How people process an experience?#215 - Knowledge bites on tech innovation, design, and creativity. Three levels of how people process an experience according to Donal Norman.![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/icon/IMG_2210-21.png)César RodríguezCésar Rodríguez![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/thumbnail/CRG-3-1.png)](https://www.cesarrg.com/how-people-process-an-experience/) [Tell their story#216 - Knowledge bites on tech innovation, design, and creativity. A user story should describe a user’s work and problem, not the engineering required to solve it.![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/icon/IMG_2210-22.png)César RodríguezCésar Rodríguez![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/thumbnail/CRG-2-1-6.png)](https://www.cesarrg.com/tell-their-story/) ### 🛠️ Practical framework When creating user stories, **context and motivation** are much more important elements than describing the solution: ![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/2025/03/CRG_Info_UserStory.png) ### 🤖 Gadget of the week *"682 custom parts. Built with two human hands."* [the Senecathe Seneca a keyboard dream from the future Learn about buying from $3600 682 custom parts. Built with two human hands. The Seneca is my middle finger to the aesthetic homogeneity and economic over-optimization of 21st century life. Its intricate mechanisms can only be assembled and tuned by human hands, over hours of![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/icon/norbauer_logo.png)Norbauer & Co.![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/thumbnail/Logotype.svg)](https://www.norbauer.co/pages/the-seneca?ref=cesarrg.com) ### 👨🏻‍💻 Interesting links ### [AI is Probabilistic – That’s Why It Needs ConstraintsComputers used to exclusively follow rules; now they generate possibilities. Combining both approaches maximizes their potential.![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/icon/apple-touch-icon-8.png)jarangojarango![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/thumbnail/ph-antikythera-mechanism.webp)](https://jarango.com/2025/03/18/ai-is-probabilistic-thats-why-it-needs-constraints/?ref=sidebar) [Something Is Rotten in the State of CupertinoWho decided these personalized Siri features should go in the WWDC keynote, with a promise they’d arrive in the coming year, when, at the time, they were in such an unfinished state they could not be demoed to the media even in a controlled environment? Three months later, who decided Apple should double down and advertise these features in a TV commercial, and promote them as a selling point of the iPhone 16 lineup?![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/icon/dfstar.svg)Daring Fireball![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/thumbnail/df-wide-card.png)](https://daringfireball.net/2025/03/something%5Fis%5Frotten%5Fin%5Fthe%5Fstate%5Fof%5Fcupertino?ref=cesarrg.com) [Designing for AI Engineers: UI patterns you need to knowA reference article with guiding principles, patterns, and personas to help designers become more AI literate.![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/icon/10fd5c419ac61637245384e7099e131627900034828f4f386bdaa47a74eae156-10)UX CollectiveEve Weinberg![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/thumbnail/1-55CbrT0QfrwejlGo5c0zag-1.png)](https://uxdesign.cc/designing-for-ai-engineers-what-ui-patterns-and-principles-you-need-to-know-8b16a5b62a61?ref=cesarrg.com) ### **🖋️ Quote of the week** > **“Every action you take is a vote for the type of person you wish to become.”** – James Clear ![César Rodríguez](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/2024/09/image-2.png) ![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/2024/02/CR_sign_2024-3.png) **César Rodríguez** [LinkedIn](https://www.linkedin.com/in/crodriguezguevara/?ref=cesarrg.com) / [Instagram](https://www.instagram.com/cesarrg.blog/?ref=cesarrg.com) / [X](https://x.com/cesarrgv?ref=cesarrg.com) ****Weekly insights trusted by innovation leaders 💡** Get Insights Email sent! 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