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# [Weekly Retro] Discovery habits
- URL: https://www.cesarrg.com/weekly-retro-discovery-habits/
- Published: 2023-06-22T22:00:00.000Z
- Updated: 2024-08-11T15:06:37.000Z
- Author: César Rodríguez
- Tags: Weekly Retro

#4 - Jun.2023

Happy Friday! (and happy summer-winter depending on which hemisphere you live in)

Here is a quick idea before you head off for the weekend:

Bringing customer feedback closer to your product team is about habits and discipline. *Habits* in the form of repetition (sometimes failure) and learning; *discipline* in the form of a strong commitment to making the time for [listening](https://www.cesarrg.com/active-listening/) \- and [watching](https://www.cesarrg.com/observe/) \- how users are using your solution. 

Good habits are always driven by good mechanisms to avoid falling into good intentions. These mechanisms should focus not only on how & when but also help develop the instinct to filter what customers say versus what they need. Use your curiosity to probe.

Customer discovery shouldn't be a one-time activity. It should become a team's habit. Think about what is your in-flow of customer feedback: daily? weekly? yearly? Are your mechanisms simple enough to promote consistency? 

Interesting links I found during this week:

- [The Geopolitics Of AI Chips Will Define The Future Of AI](https://www-forbes-com.cdn.ampproject.org/c/s/www.forbes.com/sites/robtoews/2023/05/07/the-geopolitics-of-ai-chips-will-define-the-future-of-ai/amp/?ref=cesarrg.com)
- [Make Something Wonderful](https://stevejobsarchive.com/book?ref=cesarrg.com)

Quote from the week:

> "Design is defined by material selection” — John Maeda

![](https://storage.ghost.io/c/10/f4/10f4a52f-1b7d-4284-b66d-0fccfd9dc5da/content/images/2024/02/CR_sign_2024-3.png) 

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